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    Ian Truscott

    Inside and outside of Gartner, Theresa Regli and Optimization vs. Character

    Last week, I promised to give this particular little megaphone back to one of my team, but while their backs were turned, I have kept hold of it for one more week and here is a little trip through what I have learned this week.

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    Ian Truscott

    Inside censhare – Simplifying a Realtime, Multilingual, Omnichannel Content Strategy with censhare India

    Yet again for this week's Inside censhare, we actually go outside, and this time we are all the way in India where censhare India hosted an event with Paul Writer to discuss the content market in this region.

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    Lucy Campbell-Woodward

    Theresa Regli – the Expert’s Inside Track on the Future of Personalization

    Digital asset expert and all-round industry maven, Theresa Regli, has just released an insightful new research paper on DXP and the future of personalization which we here at censhare have been fortunate to sponsor.

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    Ian Truscott

    Tuesday 2¢: The Value of Our Content

    Last week, I shared that going forward we are going to share all of our content for free which triggered some interesting discussion. This got me thinking – what is the value of our content?

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    Ian Truscott

    Around the censhare World

    This week, with half of my team on vacation, I take over the Monday Morning Memo, and I take this memo on a digital wander around the different geographies and industries censhare operates in.

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    Ian Truscott

    Inside censhare: Johan from Oriflame

    In the last of our mini-series from Stockholm, I am joined by Johan Thege from Oriflame, and we get stuck in to the multi-language, multi-geography content management and production challenge which Oriflame has solved using censhare.

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    Ian Truscott

    Tuesday 2¢: If You Love Your Content, Trust and Set It Free

    I have had a marketing epiphany. I am about to remove all the registrations gates from our content and set it free! I figure that if you want to us to contact you, you will let us know.

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    Lucy Campbell-Woodward

    Expletives in Marketing, From CMO to CEO, and Solving Business Problems with Content

    We’ve gone to the all you can eat marketing buffet this morning and there’s a little bit of everything on our plate, starting with some rather persuasive expletives from Stephen Kelly on the use of profanity in marketing.

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    Ian Truscott

    Inside censhare: Espen from Capgemini

    We continue our series from Stockholm this week as I am joined by yet another content management expert, Espen Toren, from one of our largest partners Capgemini. We talk workflows, governance, omnichannel and publishing.

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