Last week I was on vacation and took this opportunity to completely disconnect myself from the word of internet. Now as I am back and starving for martech content, this week's martech memo dives into content and its affects on customer experience vital tech for digital marketing.
This week we go deep, deep Inside censhare and we find ourselves in the Munich office kitchen for an Ayurvedic Relief Week. Get a glimpse of some of the employee community activities that we do in all of our offices!
Ian Truscott, fueled by DAM expert Theresa Regli, suggests that the right way for most organizations to update their content operations and process is to focus on the basics of Digital Asset Management.
Whether you’re pleasing a customer, investing in chatbots, or using the latest and greatest content marketing platform, the investment should pay off. This week's content collection looks at ROI in the marketing space.
Content marketing has become very dynamic, and every successful marketing firm needs to master the important skill of matching content with business needs.
This week's Inside censhare welcomes back our Head of People and Organization, Christina Gräßel, for an update on a new internal initiative, ‘The Brainery’.
Ian Truscott reflects on his first few days at censhare as Global VP of Marketing and pulls together some advice from his peers for marketers starting out in a new role.
Technologies have aided businesses in unravelling departmental silos, enabling them to work for the customer's sake. This week's martech roundup focuses on these technologies and how to take them further.
A consumer’s interactions with financial services are increasingly processed in the virtual world so we’ve carried out some research to find out which top 3 things financial services organizations can focus on in order to remain competitive.
