1. old-dont-use
    |
    Ian Truscott

    Tuesday 2¢: The ART of B2B Marketing

    I don’t know about you, but at this time of year many marketers (including me) are planning for 2018 (certainly if you work for a well organized German company like I do!). Some of you will be juggling a marketing wish list, considering which ball (or flaming baton) needs to be dropped.

  2. monday-morning-memo-5.jpg
    |
    Douglas Eldridge

    Monday Morning Memo: Why You Need to Step Out of Your Silo and Alarming Data Affecting Your Social Strategy

    Another Monday is come and so has the working week, but don’t forget to take a breather once in a while and find out how to not let your marketing strategy fall behind.

  3. Inside censhare: A Special Guest, Rusty Warner
    |
    Ian Truscott

    Inside censhare: A Special Guest, Rusty Warner

    Over the coming weeks we go outside censhare with extended interviews with some of our guest speakers from ecosphere days 2017. In this episode, I was delighted to sit down with former colleague and industry chum, Rusty Warner.

  4. 2CBlogHalloweenBanner[1].jpg
    |
    Ian Truscott

    Tuesday 2¢: Three Halloween Nightmares for Marketers

    Today’s Tuesday 2c falls on Halloween and in the great tradition of seasonal marketing content, I shall stick to the script and share with you three nightmares that scare the bejesus out of marketers.

  5. MondayMorningMemo1.jpg
    |
    Douglas Eldridge

    Monday Morning Memo: Kentucky Fried Twitter Fun, Video Marketing Tips and AI Growing Pains

    Another week and even more technology and marketing news. This week our Monday Morning Memo covers everything from AI (again) to video marketing...

  6. "Ask Me Anything" about Personalization - Econsultancy Digital Therapy Thursday
    |
    Ian Truscott

    “Ask Me Anything” about Personalization – Econsultancy Digital Therapy Thursday

    I was sweating, and not just because we had to turn off the air conditioning on one of the hottest days this summer. I was about to go live on an “ask me anything” video stream in front of hundreds of Econsultancy subscribers.

  7. Inside censhare: Client, Employee, Globetrotter and Family Man
    |
    Douglas Eldridge

    Inside censhare: Client, Employee, Globetrotter and Family Man

    This week, I talk to Daniel Zellhuber, a long time censharion who has certainly made the most of his tenure at censhare. From travelling the world to settling down with his wife and starting a family, censhare has long been a part of Daniel’s life.

  8. old-dont-use
    |
    Ian Truscott

    Tuesday 2¢: Is DXP a Thing?

    Today’s rant is not really my rant at all, as a couple of the grand dukes of our industry have had already had a tilt at the Digital Experience Platform (DXP) space this week. Specifically Forrester’s coverage concerning its latest Wave has been asking is it really a thing? I thought I might add a couple of thoughts.

  9. MondayMorningMemo1.jpg
    |
    Douglas Eldridge

    Monday Morning Memo: Don’t Sabotage Your Content Marketing, the Emoji Conundrum and More

    From humor to the future, what not to do as a content marketer and how damaging a little amateur Photoshop combined with social media can be, this week’s Monday Morning Memo is not to be missed.

Show more